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  • SEAN COMBS: SEAN JOHN I AM KING photo | Sean \P. Diddy\ Combs

Credit: courtesy Sean John Fragrances

Updated: Monday Sep 07, 2009 | 06:00 AM EDT By: Katherine Kluznik Rentmeester

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SEAN COMBS: SEAN JOHN I AM KING

What's in a name? Everything – at least when it comes to Diddy's newest fragrance. "We are all descendants of kings," he explains. "And if all men believe in that, we can accomplish anything." The chrome-crowned scent's untraditional combination of fresh, fruity, and masculine notes make it the cologne for aspiring power players.

Shop This ScentI Am King